Alternative Revenue Committee brings in new sources of funding

To balance budgets, schools allow ads October 16, 2011|By Dan Hardy, Inquirer Staff Writer http://articles.philly.com/2011-10-16/news/30286428_1_pennsbury-ads-middle-and-high-school (read full article) (Page 3 of 3) The Centennial system, also in Bucks, has launched a host of ventures aimed at raising $2.5 million by June 2014. Centennial trademarked the William Tennent High School name and its panther mascot’s image, and signed a licensing agreement with Modell’s Sporting Goods. Board member Mark Miller, himself a marketing consultant, said Internet companies often sell apparel bearing school logos, without paying fees. With its trademark, Centennial can curb that. This fall, licensed T-shirts went on sale at Modell’s in Warminster, with athletic bags to follow. The district gets a 20 percent cut. Schools also circulate Modell’s discount coupons, for a percentage of sales, and Modell’s signs are in the high school stadium and gymnasium. Want to be noticed at a one- or two-day Centennial event? Sponsoring the “Your-Name-Here Invitational” is $5,000; an “Invitational Presented by Your-Name-Here” is $3,000. That’s not all: State Farm Insurance pays Centennial $5,000 to put a sign on the high school stadium ticket booth … Continue reading

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Educators worry the guv’s education reform bill could drain cash from local schools

By James McGinnis Staff writer Calkins Media, Inc. Local reaction to Gov. Tom Corbett’s state education reform plan can best be summarized in a single question: Will it drain cash from local districts? Corbett earlier this week promoted taxpayer-paid vouchers for low-income students in failing schools, changes to how charter schools are established, tying student performance to teacher evaluations and expanding tax credits for businesses that fund scholarships. Centennial School District board member Mark Miller is unhappy with Corbett’s plan. It would divert another billion dollars of education funding away from students and give it to a privileged few, Miller said. “The answer is not ‘rescuing’ a small percentage of students from failing schools, rather to fix those failing schools to serve the best interests of each and every student,” Miller wrote in an email. The governor must also recognize his responsibility to fix the state’s Charter School Law, he wrote. The district will host a county-wide PTO meeting in the William Tennent High School auditorium to discuss education and its funding with members of the House Education Committee at … Continue reading

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